Monday, December 20, 2010

How to be productive as a business over the holidays

Many businesses experience a slow down over the next 2 weeks as employees and employers take time off. Since many of your clients are slow as well this can be a great time to pay attention to productive tasks you wouldn't normally have time for during a day to day operation.
- One of the most productive tasks is to personally call your most important clients and wish them a safe holiday and productive new year. Don't use this opportunity as an effort to sell them...simply to say personally wish them a happy holiday. You can also send them a holiday card or quick e-mail.
- Use this downtime to do some strategic planning for next year. Further analyze your business model and make definitive goals for what you want to accomplish in 2011. Whether it be on the revenue side, bottom line income, or landing new accounts.
- Re-organize your office, clean up the clutter and allow yourself a fresh start to 2011.
- Start gathering important tax information together for both personal and business. An early start during this downtime will leave you more time during your busy months to keep focused on what earns your company income.
- Re-evaluate your marketing efforts, what sort of return are you getting on what you spend? If you aren't satisfied with your results take some time to start considering other options.
- Most importantly, re-charge, spend time with your family and allow time for yourself. This allows you to re-engage and be productive after the 1st rather than having a regretfully holiday hangover of "I wish I would have more time off"

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