Monday, December 13, 2010

Mistakes small business owners make with their phone/voice mail system

I have worked with many owner's over the years in helping them expand and as a result have come across a number of common mistakes companies make in setting up their voice mail. Surprisingly, even larger corporations with over 50 employees make some of the same errors. Here are the most common and troublesome problems that may be costing you clients:
- Having a voice mail system that takes more than 5 rings to pick up. Your potential clients aren't patient and will move onto the competition if they think no one is answering the phone.
- Having a voice mail system with an infinite loop. These errors are common, you 0 out to get an operator and no one picks up so the system routes you back to the main menu. Potential clients are stuck in an infinite loop.
- Having an answering service instead of voice mail. These services are frustrating for clients, it takes too long to leave a message and just advertises that your business is too small.
- Not keeping up with your voice mail greeting. Having an outdated greeting shows that the business owner isn't paying attention to detail. Don't say you are out for Easter when it is already August. In addition, don't say you are out until Monday without leaving a specific date range you are out. I have had some clients make the mistake of keeping this greeting over months...are they always out until Monday?

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